Meta-design of sustainable urban and transport development focusing on safer motorcycle use in ASEAN-Toward the spread of "Honda model" as meta-design
Background and Objectives
In FY2018, which was the initial year, we collected the motorcycle crash data, visualized the spatial conditions under which crashes have occurred, and verified the safety of helmets worn locally, targeting Thailand, where fatal crashes frequently occur. Additionally, we carried out a development of the MaaS app to encourage the shift from motorcycles to public transportation and paratransit in Phuket, Thailand.
In FY2019, the second year, we worked to grasp the actual situation of motorcycle crashes and the status of implementation of traffic safety education in Vietnam and Thailand. We reaffirmed that the statistics on crashes were not sufficiently prepared in the two countries and that it was thus difficult to grasp the actual situation of motorcycle crashes. Meanwhile, we confirmed that Honda (A.P. Honda and Honda Vietnam), which has the largest motorcycle market share, has served the central role in conducting cross-sectoral collaboration in traffic safety education and dissemination activities. Those, consequently, have contributed to crash reduction. In particular, A.P. Honda in Thailand has collaborated with dealers to deploy education and awareness-raising activities nationwide and developed various programs such as driving skills and danger prediction capabilities. We also confirmed that with diverse support from the government, Honda Vietnam conducted traffic safety education for young people and children nationwide and thus contributed to reducing crashes. Additionally, working together with local cooperators, we moved forward a video monitoring implementation system scheduled to be implemented in FY2020.We selected survey locations that considered to have a high risk of motorcycle crashes.
Based on these achievements, in FY2020, the third year of the project, we aim to build the initiative for enhancing traffic safety centering on private-sector business operators who do not rely excessively on the government as a model of cross-sectoral collaboration. We then should be able to verify its effectiveness in the ASEAN region, where governments are facing a shortage of resources.
Expected Results
In this project, we will first develop a simple motorcycle crash risk survey and video monitoring with an analysis method for apprehending the actual situation of crashes instead of collecting vehicle crash statistics, which requires a large amount of money and human resources. We will secondly study the development of a training and education method for acquiring the viewpoints of other traffic participants necessary for danger prediction based on past knowledge such traffic psychology as well as examining a framework for program improvement. In particular, with regard to education for children who will be responsible for safety in the future, we will explore an educational program that is subdivided into steps according to child development and regional characteristics ascertained through monitoring. Besides, we will establish education through which drivers will understand the viewpoint and behavioral characteristics of vulnerable traffic participants such as children, elderly, and pedestrians. Finally, we will quantitatively assess the social impact of such traffic safety promotion activities and develop a method for it.
As described above, this project pursues the creation and effectiveness of the “meta-design that supports a participatory traffic safety culture” = “Honda model,” which incorporates a series of processes from the implementation of fact-finding, analysis, education, and effectiveness verification into joint creation with stakeholders. This model is expected to be deployed in the ASEAN region and many other countries and regions that have safety issues related to motorcycle use. All in all, the social impact of this model deems to help strengthen the engagement of the stakeholders.